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| Adam Carroll President New Age Electronics |
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| Jeff Haas Director of New Business Development New Age Electronics |
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| Barbara Nordberg Director of HP Calculator Division New Age Electronics |
| Contents: Introduction Master Distributors New Products |
New
Age Electronics
North America and Mexico
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New Age Electronics |
As the Master Distributor for HP's North America region New Age will be responsible for the United States, Canada and Mexico.
The New Age brand stands for reliable, creative logistics solutions that go beyond just the product. New Age's list of advanced logistics services includes: inventory management, warehousing, order processing, returns management and disposition, catalog and e-commerce fulfillment and postponement services.
"HP's dedication to innovation and doing things better from both a product and business perspective is a great asset," said Adam Carroll, president of New Age Electronics. "The brilliance of the master distributor model for the channel is that it focuses the strengths of HP and allows the channel to capitalize on that influence to grow and develop their business."
New Age services eight distinct retail channels that cover the United States and Latin America. Storefronts exceed five thousand with a total active customer base of over 6500. Top customers include some of the largest retailers in the consumer technology industry such as J&R Electronics, Amazon, Sam's Club, Costco, Staples, Office Depot and Target Stores.
For further questions please contact:
Adam Carroll
President
New Age Electronics
Adam Carroll has been a leader of innovation in the consumer technology channel since 1980. In 1988 he established New Age Electronics, a leader in commodity branded technology products. Over the years, Adam participated in the cultural explosion of the VCR and the Walkman as well as, big box retail expansion, multi-billion dollar commercial distribution and most recently the phenomenon of web e-commerce. Adam firmly believes the most prized asset at New Age is the staff, many of whom have been with the company since its inception.
Jeff Haas
Director of New Business Development
New Age Electronics
Jeff has over fifteen years of experience in Sales, Marketing, Procurement, and Logistics. Most recently he spent three years as Director of Sales and Marketing at Princeton Graphic Systems, a manufacturer of computer monitors. The prior three years he was in Product Management at Ingram Micro, a worldwide distributor of computer products. He brings an expansive knowledge of the consumer, corporate, and reseller channels to the equation.
Barbara Nordberg
Director of HP Calculator Division
New Age Electronics
Her business experience spans over 16 years of management in areas of procurement, operations and international and domestic sales. She has been directly involved with entrepreneurial companies that focus on the reseller channels.
She has been involved and managed several strategic partnerships involving HP and New Age over the past several years. She brings an entrepreneurial approach to the business with a "can do" attitude.